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Customer Communication Management (CCM) software is a type of software used to manage customer communications. It enables organizations to create, manage, and deliver personalized customer communications across multiple channels. CCM software helps organizations to streamline customer communication processes, improve customer experience, and increase customer engagement. It also helps organizations to reduce costs associated with customer communication.
CCM software typically includes features such as document composition, document delivery, document archiving, and customer analytics. It also includes features such as customer segmentation, customer journey mapping, and customer feedback management.
Some of the companies in the CCM software market include Adobe, IBM, Oracle, OpenText, SAP, and Zoho. Show Less Read more